MonitorLegal.ro is read daily by taxpayers, employees, entrepreneurs and professionals who want to quickly understand what’s changing in Romanian legislation. If your brand speaks to this audience, we offer dedicated ad spaces, integrated naturally into the site’s structure.
Why advertise on MonitorLegal.ro
Every article is read by someone who just found out something relevant to them is changing: a tax, a right, an obligation. It’s a moment when the reader is attentive and looking for solutions, not just information. It’s a good context for legal, financial, accounting, real estate or any other B2B or B2C service that speaks to this type of audience.
Ad formats
Banner
Horizontal, wide format, placed between page sections or within the article body. The most visible form of presence, ideal for message, logo and button.
Box
Compact format, cube or tower style, placed in the article sidebar or next to the main story on the homepage. Stays visible longer, including while scrolling.
Pop-up
Promotional window over the content, partial or full-page, with a semi-transparent background and separate creative for desktop and mobile. Can appear when the page loads, after some time spent on the site, or on exit intent.
Placement zones
19 fixed positions, spread across the site’s three page types, plus up to 3 pop-up windows. Each zone can have a separate creative for desktop and mobile.
| Page type | No. of zones | Predominant format | Example positions |
|---|---|---|---|
| Homepage | 7 | Banner + a box next to the main story | above the menu, below the article grid, above the footer |
| Category page | 3 | Banner | above the menu, in the middle of the article list, above the footer |
| Article | 9 | Banner within the article body + boxes in the sidebar | after the summary, after pros/cons, below the timeline, next to the share buttons |
| Anywhere on the site | 3 | Pop-up (partial or full-page) | on page load, after some time on the site, or on exit intent |
Recommended sizes
We don’t impose a fixed size. Any image adapts automatically to the zone’s width, and the recommendations below match the real spaces on the page, so you know in advance how your ad will look.
| Zone group | Format | Desktop | Mobile |
|---|---|---|---|
| Wide banner (across the content) | Banner | 970 × 250 px | 320 × 100 px |
| Narrow banner (within the article) | Banner | 728 × 90 px | 320 × 50 px |
| Article sidebar box | Box | 300 × 250 px (cube) or 300 × 600 px (tower) | 300 × 250 px |
| Box next to the main story | Box | 300 × 250 px | 300 × 250 px |
Quick rules for creatives
- Contrast with the site. Avoid fully white or very light backgrounds that blend into the page; strong brand colors work well.
- Safety margin for text. Leave a clear margin around the text and logo, so nothing touches the edge of the image.
- Optimized weight. We recommend WebP or JPEG files under 150 KB, so the ad doesn’t slow down the page.
- Recomposed mobile version. Not just the shrunk desktop creative, but a separately designed frame, with larger text, far more readable on a phone.
What you can send us
- Image or video, with a link to your page.
- Separate creative for mobile, not just the shrunk desktop version.
Performance reports
Each zone is tracked separately, with impressions and clicks, and at the end of the campaign you get a clear report for the period you chose.
You set the budget
We don’t publish a fixed rate. You tell us the budget available for promotion and the period you want to run the campaign, and we come back with placement options tailored exactly to that budget.